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Bolsius Professional Research Reveals 92% Of ROI Consumer Consider Hospitality Venue Ambiance Important

Published on Oct 20 2021 1:30 PM in General Industry tagged: restaurants / hospitality / Candles / eating out / Bolsius Professional

Bolsius Professional Research Reveals 92% Of ROI Consumer Consider Hospitality Venue Ambiance Important

Premium candle specialists Bolsius Professional has announced national research revealing that 92% of ROI consumers consider ambiance important when choosing which hospitality venues to visit. Added...

Premium candle specialists Bolsius Professional has announced national research revealing that 92% of ROI consumers consider ambiance important when choosing which hospitality venues to visit.

Added to this, 86% agreed that ambiance is important to their decision to stay out longer, or to return to an establishment.

Bolsius Professional Guide

With 79% of consumers saying that the presence of candlelight improves the ambiance in restaurants, Bolsius Professional is launching a professional guide on ambiance in hospitality to help hospitality professionals create dining experiences that delight demanding diners and keep them coming back for more.

Packed with insight on diners' candle preferences and tips on bringing dining areas to life using candles, Let's bring the extraordinary to the table: The Bolsius Professional guide to ambiance in hospitality is a valuable reference for anyone wanting to transform their restaurant into an inviting dining experience.

Research found that the majority of diners expect a candle on their table (89%) with guide going on to reveal which styles are most popular.

Hospitality professionals can also learn how to select candles that add extra drama, romance, or warmth to indoor and outdoor areas.

In recognition of the "new normal", the guide offers timely tips on making outdoor dining more appealing for people socialising outdoors this winter.

Alongside advice on creating a welcoming first impression despite sanitiser stations and providing intimate dining areas while maintaining the space many have become accustomed to.

Paul Christodoulou, national account manager UK & Ireland out of home and hospitality at Bolsius Professional and member of the Institute of Hospitality said, "The hospitality industry has been stop-start for the last year. As restaurants, hotels bars and pubs establish themselves as back in action, diners are looking forward more than ever to the experience hospitality can offer."

Linda van de Wiel, brand experience manager at Bolsius Professional added, "With ambiance a critical factor affecting where consumers choose to dine and send their time, our research dug deeper to learn more about what ambiance means to patrons.

"Often defined as the soul of a restaurant, we looked at the challenges faced by restaurants right now were keen to discover how professionals can add that all-important wow factor.

"The research findings and the resulting guide is packed with insight and inspiration for hospitality professionals, to give diners the chance to experience their offering in the best possible light."

Bolsius Professional is a leading European candle manufacturer, with a wide range of sustainable, vegan friendly and palm-oil free candles designed specifically for restaurants, bars and hotels.

© 2021 Hospitality Ireland – your source for the latest industry news. Article by Conor Farrelly. Click subscribe to sign up for the Hospitality Ireland print edition.

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