General Industry

Tourism NI Hosts Irish Tour Operators Association Members On Learning Journey To Northern Ireland; Says Deadline For Its Scheme To Support Safe Delivery Of Tourism Events Is Approaching

By Dave Simpson
Tourism NI Hosts Irish Tour Operators Association Members On Learning Journey To Northern Ireland; Says Deadline For Its Scheme To Support Safe Delivery Of Tourism Events Is Approaching

Tourism NI hosted Irish Tour Operators Association (ITOA) members on a learning journey to Northern Ireland.

Journey Details

Tourism NI stated on its website, "Tourism NI recently hosted a group of Irish Tour Operators Association (ITOA) members on a learning journey to Northern Ireland to see at first hand the safety measures local businesses have put in place.

"These measures include the We’re Good to Go charter mark scheme for accredited businesses operating in the tourism sector.

"Highlights of the trip include Killeavy Castle, Hillsborough Castle, Titanic Hotel, Titanic Belfast and the Europa Hotel. Pictured outside Hillsborough Castle are the ITOA tour operators with Eimear Callaghan from Tourism NI."

Deadline For Scheme To Support Safe Delivery Of Tourism Events

Tourism NI has also said that the deadline for its scheme to support the safe delivery of tourism events is coming up.

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Tourism NI stated on its website, "The deadline for applications to Tourism NI‘s scheme to support the safe delivery of tourism events is approaching. The scheme will help organisers deliver innovative events that captivate audience engagement as well as support the wider economic recovery of the tourism industry in Northern Ireland, and applications close on Monday 5th July.

"The scheme is open to national tourism events that deliver live, hybrid, digital and virtual events between 30 July 2021 and 31 March 2022."

Director Of Business Support And Events Statements

In a statement published on Tourism NI's website, Aine Kearney, director of business support and events, said, "The National Tourism Events Sponsorship Scheme will help stimulate recovery for the industry and support public confidence in events. The events industry has been particularly affected by the pandemic and will require ongoing support to fully recover and flourish again.

"With online events becoming the new norm, event providers have been forced to re-invent their business models and undertake a complete digital transformation to adapt to the current changing environment."

Kearney added, "Through this scheme we want to help restart the tourism events sector as restrictions start to ease and enable events to animate key tourism assets, in particular outdoor spaces, and align with our Embrace a Giant Spirit experience brand."

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Criteria

Tourism NI added on its website, "Event organisers meeting the following criteria will be eligible to apply for the National Tourism Events Sponsorship Scheme:

  • Total live visitor numbers greater than 500 or total live online audience for digital events greater than 1,000. Hybrid events must be a combination of both with a combined live and digital audience greater than 1,000.
  • Events must have a minimum income of £30,000 through ticket sales, private sponsorship, other public sector, merchandise etc. (prior to receiving monies from Tourism NI).
  • Events must have an overall minimum expenditure of £30,000.

"The application process is online and the deadline for applications is Monday 5th July 2021 at 10am.

"For further information about the scheme and to apply, visit: Events Industry Support in Northern Ireland (tourismni.com)."

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