Yesterday (Tuesday November 7) saw the launch of Ryanair's latest digital initiatives at the Web Summit in Lisbon, under year four of the airline's “Always Getting Better” programme.
The initiatives include a major upgrade to the Ryanair Rooms website, offering customers an even wider choice of hotel, hostel, B&B, holiday villa and homestay options at the lowest prices.
Ryanair also launched a dedicated Chinese website (its 19th language site), allowing customers to search and book the lowest fares in Europe.
Furthermore, customers who log in through the MyRyanair customer registration platform can enjoy a personalised Ryanair.com website experience, displaying their preferred and most recently searched routes, as well as recommended products and services based on the type of trip, as part of the first phase of an extensive personalisation upgrade, with tailored special offers to follow.
Additionally, Ryanair Tickets, in partnership with Coras, is now live on the Ryanair.com website, allowing customers to book tickets for London West End shows, with even more events and attractions to be added in the coming months.
Finally, Ryanair will also launch new connecting flights service at Porto Airport in Portugal from January 3, 2018. The new service will allow Ryanair customers to:
– Book connecting flights on the first 20 new routes via Porto airport on Ryanair.com
| From | Via | Destinations |
| Barcelona | Porto | Faro, Lisbon, Ponta Delgada, Terceira |
| Bologna | Porto | Faro |
| Brussels | Porto | Faro, Ponta Delgada |
| Dortmund | Porto | Lisbon |
| Dusseldorf Weeze | Porto | Ponta Delgada |
| Faro | Porto | Nuremberg |
| Karlsruhe/Baden-Baden | Porto | Terceira |
| Lisbon | Porto | Madrid, Milan Malpensa, Dusseldorf Weeze, Mallorca, Valencia |
| Milan Bergamo | Porto | Faro, Ponta Delgada, Terceira |
| Memmingen | Porto | Lisbon |
– Transfer ‘airside’ between connecting flights without having to go ‘landside’
– Have checked-in baggage transferred through to their final destination
– Have one booking reference for both flights
These latest digital developments are in addition to Apple Pay integration, connecting flights, long haul Air Europa flights on sale on Ryanair.com and a new partnership with the Erasmus Student Network.
