General Industry

Ireland Set For Prime Time On Dutch Travel Show

By Publications Checkout
Ireland Set For Prime Time On Dutch Travel Show

One of the most popular travel TV shows in the Netherlands, 3 OP Reis (which means ‘Channel 3 Travels’), visited Ireland this week. Invited here by Tourism Ireland in Amsterdam, the crew filmed some of the many unique and wonderful experiences on offer here for Dutch holidaymakers. 

Footage captured here will air this autumn to more than 800,000 people in Holland who have a passion for travel and adventure, on BNN (Bart's Neverending Network), one of the main Dutch TV channels targeting a young audience.

The 30-minute episode will feature the Carlingford Heritage Centre in Co Louth and Newgrange in Co Meath. In Dublin, the crew captured footage at places like Trinity College, Dublin Castle, St Patrick’s Cathedral, the Dublin Whiskey Club in the Liberties and in Temple Bar. The crew also filmed at Na Fianna GAA Club in Glasnevin, where they tried their hand at hurling; and also took a cruise across Dublin Bay to Howth, where they enjoyed the cliff walk. Karen van der Horst, Tourism Ireland’s manager for the Netherlands, said: “We are delighted that this popular travel show agreed to film in Ireland, showcasing some of the great experiences Dutch holidaymakers can enjoy here. Lifestyle programmes such as this are an excellent way for Tourism Ireland to get positive exposure for Ireland in the Netherlands. The footage filmed here will be seen by more than 800,000 Dutch holidaymakers – encouraging them to come and sample the destination for themselves.” This was the second television crew invited here by Tourism Ireland in the Netherlands this month – the other was Pluijm’s Eetbare Wereld (Pluijm’s Edible World) – to capture footage for programmes which will be seen by a combined Dutch audience of more than one million people.

Image: Dutch TV Crew, filming for the popular travel programme 3 Op Reis.