Tourism NI has teamed up with online restaurant reservations provider OpenTable to encourage more local and global diners and restaurants onto the platform in support of all island food and drink initiative "Taste the Island".
This is OpenTable's first collaboration in Northern Ireland and the company will be highlighting a selection of restaurants that are taking part in the "Taste the Island" initiative through their blog and social channels during the campaign.
In a statement on Tourism NI's website, Tourism NI business support and events director Aine Kearney said, "This exciting collaboration with OpenTable provides local and international visitors with an opportunity to dine out in style, try new venues and support our local food scene. OpenTable is an excellent addition to the tourism offering here as it allows visitors to explore the best restaurants Northern Ireland has to offer, especially during the 'Taste the Island' celebration. Diners can quickly and simply reserve their restaurant table online in advance to avoid disappointment on arrival.
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"It is admirable to see the industry fully embrace the 'Taste the Island' initiative and we look forward to working with OpenTable as we continue to encourage the industry to get involved in this new opportunity for them to increase their bookings and grow business."
Meanwhile, David Hamilton, director of restaurant sales and services for the UK and Ireland at OpenTable, commented, "OpenTable is incredibly excited to be supporting the 'Taste the Island' campaign. It is great for us to be able to showcase the fantastic Northern Irish restaurants we work with, and the best in Irish cuisine and ingredients to our local diners and those visiting Northern Ireland from further afield."
© 2019 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.