Norse Atlantic Airways NORSE.OL has said that it has begun ticket sales for flights between London and New York as the budget carrier seeks to take market share on one of the world's busiest long-haul routes.
Round-trip fares for journeys between London's Gatwick and the John F. Kennedy International Airport will start at £255, including taxes, with the first flight scheduled for 12 August, the airline said.
Norse Atlantic will offer a daily service, with other US destinations to be announced soon, it added.
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The airline, which has its maiden flight scheduled for Oslo-New York on 14 June, hopes to succeed where Norwegian Air NAS.OL failed, offering transatlantic flights at budget rates after securing cheap leases during the pandemic.
It operates a fleet of 15 Boeing 787 Dreamliners, although with four of the aircraft currently on sub-lease to Spain's Air Europa.