General Industry

Ireland Named ‘Best European Destination’ For Groups

By Dave Simpson
Ireland Named ‘Best European Destination’ For Groups

For the second year running, Ireland has triumphed at The Group Travel Awards in Britain, beating off competition from destinations such as Italy, Germany, Paris, the Netherlands, Austria and Belgium to claim the title of "Best European Destination". The award was presented to representatives of Tourism Ireland at a ceremony in London.

The annual awards celebrate and recognise the best destinations, events, accommodation, transport providers and attractions for the British group travel industry, as voted for by readers of GTO (Group Travel Organiser) magazine.

Julie Wakley, Tourism Ireland’s head of Great Britain, said, “We are delighted that Ireland has been voted ‘Best European Destination’ once again at the Group Travel Awards and we would like to take this opportunity to thank all the group travel organisers who voted for us. Travellers nowadays have tremendous choice, which makes it more important than ever for us to ensure the island of Ireland stands out from other destinations, so this award is good news indeed, reminding group organisers around Britain that Ireland is the ideal choice.”

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