24 tourism businesses from the island of Ireland have joined Tourism Ireland in Cannes this week for the annual International Luxury Travel Market (ILTM).
ILTM is an invitation-only event for the global luxury travel industry that attracts more than 1,800 travel agents and decision-makers who design unique, luxury travel itineraries for high net worth international clients.
The four day event, which takes place at the Palais des Festivals in Cannes, involves a programme of bespoke one-to-one appointments and networking sessions that allow tourism businesses from Ireland to meet, and do business with, the travel agents and media in attendance.
"An Excellent Opportunity"
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Tourism Ireland's head of business partnership Louise Finnegan stated, "Our participation at this year's ILTM in Cannes is an excellent platform to showcase the superb luxury tourism offering around the island of Ireland, from our boutique hotels, castles and luxury resorts to our rich culture and heritage, and not forgetting our world-class golf and our superb culinary scene, including 'Taste the Island'.
"The format of one-to-one appointments provides an excellent opportunity for our partners from Ireland to network and do business with new and established luxury travel buyers from around the world, ensuring the island of Ireland is 'top of mind' for them in 2020 when recommending destinations to their clients."
Tourism Ireland is highlighting a number of key themes at ILTM, including the Wild Atlantic Way, Ireland's Ancient East, Northern Ireland – Embrace a Giant Spirit, Belfast, Dublin, and "Taste the Island" and the island's food and drink experiences.
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