30 tourism companies from the island of Ireland took part in a B2B workshop and networking event with German tour operators in Offenbach, Germany, this week.
The event was organised by Tourism Ireland to help to grow visitor numbers from Germany in 2020 and beyond.
The delegation from Ireland, which included hotels and B&Bs, visitor attractions, ferry companies, and destination management companies, met with German, Swiss and Austrian tour operators to attempt to convince them to include the island of Ireland in their holiday programmes for 2020.
"A Really Good Opportunity"
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Peter Nash, Tourism Ireland's manager for central Europe, stated "Our B2B workshop and networking event in Offenbach was a really good opportunity for our island of Ireland partners to meet, and do business with, our tour operator partners from Germany, Switzerland and Austria.
"We are now planning another extensive programme of promotions for 2020 to continue to continue to grow visitor numbers from Germany to the island of Ireland. Our workshop in Offenbach provided us with an excellent platform to kick-start our promotional effort for next year and to highlight the many things to see and do on a holiday in Ireland to influential German, Swiss and Austrian tour operators."
© 2019 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.