Senior managers from Chinese online travel agency Ctrip, which has more than 250 million customers, are visiting Ireland this week as guests of Tourism Ireland and Fáilte Ireland.
The aim of the visit is to showcase some of the things that Chinese visitors can see and do in Ireland, and to encourage Ctrip to extend the Ireland content in the programmes the company offers to the independent travel sector in Shanghai and Beijing.
Tourism Ireland's head of Middle East, Asia and emerging markets, David Boyce, commented, "We were delighted to invite these decision-makers from Ctrip to visit Ireland to see for themselves the many things to see and do here that will appeal to their clients. Fact-finding visits like this are an important element of our overall programme of activity with the travel trade in China. Our aim is to encourage them to expand the content of the Ireland programmes they offer.
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"China is the largest outbound travel market in the world and one that Tourism Ireland is committed to growing over the coming years. In 2018, we welcomed an estimated 100,000 Chinese visitors to the island of Ireland. We are confident that we are in a strong position to grow this emerging travel market over the coming years."
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