Northern Ireland's Holiday Offering Showcased In The US
Representatives of the Ulster-Scots Agency, Public Record Office of Northern Ireland, Tourism NI, Visit Derry and historian Billy Kennedy have travelled to Georgia in the United States this week to join Tourism Ireland for this year’s Stone Mountain Highland Games.
Now in its 46th year, the Stone Mountain Highland Games is an annual event which takes place in Stone Mountain Park, north-east of Atlanta in Georgia. Attracting almost 30,000 visitors of Scots-Irish and Scots descent during the two-day festival, the games represent an opportunity for Tourism Ireland to highlight Northern Ireland as a holiday destination.
"Delighted To Participate"
Alison Metcalfe, Tourism Ireland’s head of North America, commented, “Tourism Ireland was delighted to participate in the Stone Mountain Highland Games once again this year. Our presence at the games is a key element of our ongoing activity to showcase Northern Ireland as a compelling holiday destination in the United States, helping us to keep Northern Ireland high on the vacation ‘wish-list’ of Americans for 2019. Tourism Ireland recognises the potential of the Ulster Scots segment for tourism to Northern Ireland and specifically promotes to this audience, focusing on the strong ancestral links between this part of the US and Northern Ireland.”
© 2018 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.