Some 12 Spanish travel agents are exploring Ireland this week, as guests of Tourism Ireland and Fáilte Ireland. The travel agents work with Special Tours, one of the largest traditional tour operators in Spain.
The aim of the visit is to familiarise the travel professionals with Ireland and its tourism offering, so that, when they return home, they will be better informed and more enthusiastic than ever about Ireland when advising their clients about planning and booking their holidays on the island.
The group’s itinerary will see them visit attractions like the Shed Distillery, the National Museum of Ireland – Country Life, Westport House, Kylemore Abbey, Hazel Mountain Chocolate, the Cliffs of Moher, Athlone Castle and The Book of Kells. They will also take a walking food tour in Galway and a Viking whiskey cruise in Athlone.
Statement By Tourism Ireland’s Manager For Spain
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Susan Bolger, Tourism Ireland’s manager for Spain, said, “We are delighted to invite this group of Spanish travel agents to explore Ireland this week. There really is no substitute for being able to come here and experience what Ireland has to offer at first-hand. Our aim is that, when they return home, the travel agents will be even more enthusiastic about the destination, helping to secure a greater share of their business for Ireland in 2023 and beyond.
“Spain is an important market for tourism to Ireland, and fact-finding visits like this are a key element of the work that Tourism Ireland undertakes with the important travel trade in Spain.”
Spain is the fifth-largest market for overseas tourism to the island of Ireland, according to Tourism Ireland, which added that, in 2019, the island welcomed 431,000 Spanish visitors, with revenue generated therefrom being €218 million that year.