14 tourism companies from around Ireland are took part a virtual event to showcase Ireland's luxury and outdoor adventure tourism offerings that was hosted by Tourism Ireland this week.
During the two day B2B online event, which was called Ireland Luxury and Outdoor Showcase and took place on Wednesday July 28 and Thursday July 29, participating tourism companies from Ireland connected with over 500 travel advisors from across the US via a series of meetings and interactive presentations.
The aim of the event was to showcase Ireland’s luxury and outdoor adventure tourism offerings to the participating US travel professionals to build anticipation for future trips and remind them about the many reasons for their clients to visit Ireland.
Tourism Ireland's Head Of North America Statement
Tourism Ireland's head of North America, Alison Metcalfe, stated, "We are delighted that over 500 US travel advisors are taking the time to join us, and our partners from Ireland, for our two day virtual Ireland Luxury and Outdoor Adventure Showcase. The participation of these influential travel advisors is a strong indication that there is really good interest in our luxury and outdoor adventure tourism offering, from our boutique hotels and luxury resorts to our land and water-based activities like cycling, hiking and diving, and not forgetting our world-class golf and superb culinary scene. Our message for the US travel advisors is that we cannot wait to roll out the green carpet and welcome back their clients."
© 2021 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.