Diageo One Launches New App For On-Trade Use

By Robert McHugh
Diageo One Launches New App For On-Trade Use

Diageo One, the B2B e-commerce platform created for on-trade customers in Ireland, has launched a new mobile-friendly version of the app.

The company said the app was updated to reflect the daily challenges that bar managers and owners need help with.

One Stop Location

Diageo said the app is also a one stop location for customer support, digital assets, invoices, trouble shooting, recipes and business insights, to assist publicans across the country in growing their business.

The app, which is free to download on IOS and Android platforms, enables customers to access Diageo One on the go, offering secure access, facilitating an omni channel ordering process that allows customers to start their orders on one device and finish on another, even if they need to pause and resume at a later time.

'Efficient As Possible'

To use the App, Diageo customers can enter their existing credentials for their Diageo One account, and once they are logged in, they can use the App just like they would use the Diageo One portal.


"We are eager to help our customers be as efficient as possible with their time and how they engage with Diageo, so being able to place an order anytime of the day regardless of where you are, with digital confirmation in seconds, is a game changer," said Deborah Maher, regional sales & quality manager for Diageo in Dublin.

"The Diageo One app provides our publicans with a multitude of branded assets in one location and streamlines their needs, simply, at the touch of a button.”