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Carlsberg Marston's Brewing Company To Trial Glass Bottles With Up To 90% Lower Carbon Impact

By Dave Simpson

Carlsberg has announced that its Marston's Brewing Company will trial the use of glass bottles that have an up to 90% lower carbon impact.

According to Carlsberg, the process to create the bottles that will be used in the trial, which will be run with glass bottle supplier Encirc, uses 100% biofuel and increases the recycled content of bottles to 100% while maintaining quality.

One million bottles have been manufactured for the Carlsberg Danish Pilsner brand for use in the trial.

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Carlsberg stated on its website, "Glass bottles account for around 10% of the total beer-in-hand emissions (the full value chain) for CMBC [Carlsberg Marston's Brewing Company]. This trial has significant potential to support the brewer's target to cut emissions across its value chain as part of Carlsberg Group's Together Towards ZERO programme. The carbon impact of each bottle is cut by up to 90%, with potential to transform the bottle from the highest carbon impact packaging type to the lowest."

"Inspired To Work Together Towards A Zero-Carbon Future"

Carlsberg Group senior category director for group packing materials Mark Comline stated, "We are delighted this ground-breaking trial has successfully proven and produced ultra-low carbon Carlsberg glass beer bottles. Across Carlsberg we are inspired to work together towards a zero-carbon future. Trials like this in partnership with Encirc are a massive leap towards making it a reality."

"A Truly Momentous Occasion For Glass"

Meanwhile, Encirc managing director Adrian Curry commented, "This is a truly momentous occasion for glass. We have set the standard globally with this trial and now the glass industry needs to work towards realising what we've proved is possible. We now know that glass can be the most sustainable of all packaging types, and must all work together to ensure that happens."

© 2021 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.

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