General Industry

Tourism Ireland Promotes Ireland At Glasgow St Patrick’s Festival

By Dave Simpson
Tourism Ireland Promotes Ireland At Glasgow St Patrick’s Festival

Five tourism businesses from the north-west joined Tourism Ireland in Scotland over the weekend, at the Glasgow St Patrick’s Festival’s annual Family Fun Day, which took place in the city’s Merchant Square.


The event was an opportunity to showcase the north-west and the island of Ireland to potential Scottish holidaymakers, and to highlight the ease of access from Scotland to the north-west.

Amy Riddell of Tourism Ireland Scotland said, “St Patrick’s Day traditionally marks the real start of the tourism season for us, so we will be taking every opportunity to capitalise on the heightened profile of the island of Ireland over the coming days. Our presence at the Glasgow St Patrick’s Festival’s Family Fun Day provided us with a great opportunity to raise awareness of the many things to see and do on the island of Ireland – and particularly in the north-west – for Scottish holidaymakers.

“The reinstatement of Loganair’s Glasgow-to-Donegal service this summer will make it even easier for Scottish holidaymakers to visit the north-west. Tourism Ireland’s message here in Scotland is that the island of Ireland is the ideal choice for a short break or holiday in 2023.”

Extensive Programme Of Trade, Media And Consumer Activity

Tourism Ireland is rolling out an extensive programme of trade, media and consumer activity, to capitalise on the island of Ireland’s heightened profile around the St Patrick’s Day period.


Read More: Tourism Ireland Sponsors London’s St Patrick’s Day Festival

© 2023 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.