KFC owner Yum Brands Inc has said that it will be testing Beyond Meat Inc's plant-based chicken nuggets and boneless wings at an Atlanta KFC restaurant, making KFC the latest fast-food chain to try new options to attract vegan diners.
The quick-service restaurant will roll out its vegan menu items nationally based on the customer feedback from the Atlanta test, Yum said.
Booming Interest In Plant-Based Meat Alternatives
Plant-based meat alternatives have seen booming interest from consumers and restaurants, supporting startups like Beyond Meat and its competitor Impossible Foods, and even sparking interest from veteran meat companies such as Tyson Foods Inc and Perdue Foods.
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Beyond Meat has already partnered with sandwich chain Subway, Del Taco Restaurant Inc, Carl's Jr, Dunkin' Brands Group Inc and Restaurant Brand International's Tim Hortons.