Subway To Test Beyond Meat Meatball In North America
Subway Restaurants plans to test Beyond Meat Inc meatballs in 685 restaurants across the United States and Canada starting next month, making it the latest chain to jump on the meat alternatives bandwagon.
Subway said it would use the plant-based meatballs in its trademark 'Meatball Marinara sub' at the restaurants for a limited period.
Plant-based meat alternatives have seen booming interest from consumers and restaurants, supporting startups like Beyond Meat and its competitor Impossible Foods, and even sparking interest from veteran meat companies such as Tyson Foods Inc and Perdue Foods.
Beyond Meat's products, including faux meat patties and beef crumbles, are used in Del Taco Restaurant Inc's tacos and Carl's Jr's burgers and, most recently, in chains such as Dunkin' and Canada's Tim Hortons. Last month, Blue Apron said that it would add Beyond Meat's plant-based burgers to its meal-kits.