Tourism Ireland has teamed up with the Seven Network, a major TV network in Australia, to film two episodes of its Better Homes and Gardens series in Ireland.
The episodes will air in August on the national channel, Channel 7, reaching approximately 2.9 million viewers across Australia. Filming is supported by Tourism Ireland, Fáilte Ireland and Tourism NI.
A six-person TV crew - including Australian TV presenters Johanna Griggs and Adam Dovile - has been filming at numerous locations, including at places like Malahide Castle and Gardens, Trim Castle and Kilkenny Castle, as well as at Star Hurley in Jenkinstown in Co Kilkenny and Irish Working Sheepdogs outside Ballymore Eustace in Co Kildare. The crew has also been capturing footage at Tracey's Farmhouse Kitchen in Killinchy, Killowen Distillery, the Giant's Causeway, Ballintoy Harbour, Belfast Castle and the Cathedral Quarter in Belfast.
Sofia Hansson, Tourism Ireland's manager for Australia and New Zealand, said, "Tourism Ireland was delighted to join forces with the Seven Network and invite well-known Australian TV presenters Johanna Griggs and Adam Dovile to come and film two episodes of Better Homes and Gardens in Ireland. The episodes will be seen by around 2.9 million people across Australia and are a wonderful opportunity to shine a spotlight on some of the many things to see and do on a holiday in Ireland."
Publicity and broadcasts like this are a key element of Tourism Ireland's programme of activity, to encourage travellers in Australia to put Ireland on their holiday wish-list for 2023 and beyond.
© 2023 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.