Datalex Announces Partnership Renewals

By Dave Simpson
Datalex Announces Partnership Renewals

Dublin-based airline retail technology firm Datalex has announced a number of market updates at the presentation of the company’s 2022 annual report and results in Dublin.


The announcement confirmed the renewal of Datalex’s long-standing partnership with JetBlue.

The renewal with JetBlue extends the existing partnership for another five years.

Commenting on the partnership renewal, JetBlue’s chief digital and technology officer, Carol Clements, said, “Datalex is a highly valued partner to JetBlue in enabling our vision as a leader in innovation for our customers. We appreciate the partnership that allows us to differentiate JetBlue from our competitors.”


LATAM Airlines

The company also announced that it has signed a new five-year contract with LATAM Airlines.

Datalex Statistics

The latest contract updates from Datalex are underpinned by an uplift in the company’s booking volumes in the first quarter of 2023.

Following a challenging period for the aviation in industry in 2022, new data released by Datalex indicates a strong upward trend in airline activity in the first three months of 2023, with a 31% increase in aggregated booking volumes for its global customer base (excluding China) using its digital retailing software in Q1 of this year, compared to Q1 2022.


Data collected by Datalex in China last month shows a similarly positive picture, with the Chinese market showing a material increase in demand in the first three months of this year, with March transaction volumes reaching 43% of 2019 figures.

Commenting at the company’s annual-results presentation, Datalex CEO Sean Corkery said, “We are proud to renew our fantastic partnership with JetBlue, as they continue to see real returns from our innovative solutions. The recent renewal of three key relationships – with JetBlue, Air China and Air Transat – in addition to our new partnership with LATAM, is a huge vote of confidence in our team and our ambition to deliver truly modern airline retailing. As an industry, we are moving on from the challenges of 2022, and I’m very encouraged to see our data for the first quarter of 2023 showing a rebound in airline activity and a much brighter picture for the year ahead. We look forward to working with our airline customers to drive digital retail excellence at scale and meet strong demand from passengers for enhanced digital services when booking air travel.”


The aforementioned was followed by news that Datalex has announced the renewal of its partnership with Swiss airline Edelweiss.

This renewal extends Datalex’s long-standing partnership with Edelweiss Airlines for a further five years.


Commenting on the partnership renewal at the official contract-signing in Edelweiss’s head office, in Zurich, Switzerland, its chief executive officer, Bernd Bauer, said, “Datalex’s product suite and expert customer teams are absolutely essential to enhancing Edelweiss’s digital offering, and we have continued to build on this strong relationship since first partnering together in 2016. Edelweiss is known for providing a great service on board, with warmth and hospitality, and this high level of customer engagement is enhanced by leveraging true digitisation.”

Commenting on the partnership renewal, Datalex CEO Corkery said, “This is a landmark renewal for the Datalex and Edelweiss partnership, as we lead Edelweiss to the next level of digital transformation, to deliver innovative and future-proofed retail solutions for their customers. We are delighted to be here in Zurich, marking the signing of this extended partnership for a further five years.”

Read More: Datalex Extends Partnership With Air Transat

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