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Backers Of New Dublin City Brewing Co Brewery And Visitor Centre Believe It Could Host Up To 200k Visitors Annually Post-COVID-19 Pandemic

By Dave Simpson

The backers of a currently-in-development €15 million Dublin City Brewing Co brewery and visitor centre believe that the venue could play host to as many as 200,000 visitors annually when the COVID-19 pandemic ends.

As reported by The Business Post, the construction of the 11,000 square foot brewery and visitor centre, which is located in Dublin's Parnell Centre, began in January of 2018, and beer production will begin at the brewery in the spring of 2021, with the opening of the visitor centre following when COVID-19-related rules permit it.

The brewery has the capacity to produce five million litres of beer annually, and includes keg, canning and bottling lines. The development also includes a private events space, a merchandise shop and an area for local entrepreneurs to exhibit their products.

Investment Sources

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The majority of the investment in the new brewery and visitor centre came from individual Netherlands-based investors. Additional equity and loan note funding has been sourced in Ireland, and a crowdfunding equity raise is being considered for the second quarter of 2021 to fund further expansion.

Plans For Products

According to The Business Post, Dublin City Brewing Co co-founder and managing director Geoff Waddell said that the company is aiming to have it beers in pubs and off-licences in Ireland, the UK and Europe by the end of 2021.

At present, Dublin City Brewing Co is contract brewing its beers, which are currently being sold in Dublin SuperValu stores as well as some Spar, Londis and Molloy's stores and independent off-licences.

The Business Post quotes Waddell, who also co-founded The Woolshed sports bar which is located in Dublin's Parnell Centre as well, as saying, "Apart from the export markets we've targeted for 2021, we are also in early stage discussions with distributors in about 12 other markets."

© 2021 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.

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