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Just Eat Announces Brand 'Refresh'; Notes Rise In Healthy Food Orders

By Dave Simpson

Just Eat will "refresh" its brand to reflect its merger with Takeaway.com.

The Irish arm of Just Eat told The Irish Times that its car fleet, outdoor advertising, television campaigns and Dublin bikes will all be rebranded as part of a multi-million euro project.

The Irish Times quotes managing director of Just Eat's Irish arm, Amanda Roche-Kelly, as saying, "It's been a massive job."

Staff Count, Healthy Food Orders And Donuts

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Roche-Kelly also stated that Just Eat has increased its employee count in the Republic of Ireland by 10% since the start of the COVID-19 crisis to help restaurants that have decided to start delivering food for the first time due to the crisis.

Additionally, Roche-Kelly noted that healthy food orders have increased 220% since the start of the crisis, and donut purchases have also risen, with Offbeat Donuts and Krispy Kreme both experiencing a rise in orders.

© 2020 Hospitality Ireland – your source for the latest industry news. Article by Dave Simpson. Click subscribe to sign up for the Hospitality Ireland print edition.

Enjoy a FREE Digital Subscription
Enjoy full access to Hospitality Ireland, our weekly email news digest, all website and app content, and every digital issue.
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Enjoy full access to Hospitality Ireland, our weekly email news digest, all website and app content, and every digital issue.
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